Get found by designers with the supplier portal

Claim your listing

1. On a computer, open the supplier portal and click “Claim your listing”.

2. Enter your work email and company name. Personal addresses like Gmail are not accepted.

3. Type the 6-digit code we email you. It works for 15 minutes.

Already on Swatchera? Don’t claim again. Sign in with your work email instead.

Choose how we get your products

1. Public catalogue: we build your listing from your website. Tick the box to confirm you may share it.

2. Spreadsheet: upload your price list from the Import page (How-to 3).

3. Ourselves: add and edit products one by one in the portal (How-to 2).

4. Click “Submit listing”, or “Skip for now” and add products later.

Our team checks new listings first, usually within 1 to 3 working days. We tell you when yours is live.

Find your products

1. Open Products in the sidebar.

2. Search, or filter by Live, Draft, Needs attention or category.

3. Click “Add product”, or Edit on any row.

4. Tick rows to publish, move to draft or delete many at once.

No product limit on any plan. Export CSV downloads your catalogue.

Fill in the details

1. Only the name is required. Add category, colour, finish, size and price where you can.

2. Add photos. The first is the main one.

3. Click Publish to go live, or “Save as draft” to finish later.

Photos the scan can match. A product needs at least one photo to show in scans. Shoot the flat face straight on, in even daylight, with a texture close-up if you have one. No room shots, logos or watermarks.

Upload your price list

1. Open Import on a computer.

2. Click “Choose a file”. Use the spreadsheet you already have.

3. Starting from scratch? “Download template” gives you a layout.

Excel or CSV, any column names in any order, up to 5,000 products and 10 MB a file.

Match your columns

1. Check each “Our guess”. Change any that are wrong, or set a column to “Don’t use”.

2. Pick the currency for plain prices like 295. A price like £44 keeps its own.

3. Tick “Remember these columns” to skip this next time.

4. Click “Check my products”.

Check the rows we flag

1. Rows are sorted into Ready, Need a look and Can’t use.

2. Edit a row in place, or use “Fix many at once”.

3. AI check: AI fills empty details it is sure about and marks them. Accept, change or dismiss.

AI never changes what you typed. Switch it off any time in Company profile.

Send it live

1. Choose what happens to products missing from the file: keep, mark no longer available, or hide.

2. Click Publish. Ready rows go live straight away.

3. Something wrong? “Undo this import” is on the same page.

Big price changes, or changes to much of your range at once, are checked by us first. The page says why.

Reply to a designer

1. Open Requests. New sample requests and enquiries show a count in the sidebar.

2. Click a request to see the product, quantity, delivery place and message.

3. Write your reply and click “Send reply”.

4. Move the status on: New, Contacted, Won or Closed. The designer sees where it stands.

Replies go through Swatchera. Your email is not shown unless you type it.

Keep track with follow-ups and notes

1. Under Follow up, pick Tomorrow, In a week or a date.

2. Use the “Follow up today” filter each morning.

3. Write a note of what you did or agreed, and click “Add note”.

Only your team sees notes and dates. The designer never does. Part of Standard and Plus.

Answer a report

1. Open Reports when its count shows. A designer has flagged something, like a wrong price.

2. Click “Edit product” to fix it, then “I’ve fixed it”.

3. Or choose “Not an issue” with a short reason, or “No longer available”.

Answer within 7 days, or the Swatchera team looks at it instead. You never see who reported.

See how designers find you

1. Open Overview. Pick 7, 30 or 90 days.

2. Read scan matches, saves, spec sheet downloads, contact taps and sample requests.

3. Under Listing quality, click Fix to fill what’s missing.

Full stats and saves are part of Standard and Plus. Listing quality is on every plan.

Find the demand you are missing

1. Open Analytics and scroll to “Demand you are missing”.

2. See what designers scanned in your categories that matched nothing.

3. Stock it? Click “Add product” to list it straight away.

Part of Standard and Plus.

Set up your company profile

1. Open Company profile and upload your logo.

2. Fill in contacts, showroom, opening hours, a short About and where you ship to.

3. Check “How designers see you” on the right, then “Save changes”.

AI help and your email choices are on this page too.

Feature a collection

1. Open Featured. Give it a title like “Autumn materials” and a short line.

2. “Add products”: pick up to 12 live products, then drag to order them.

3. Set “Show until”, or leave it empty. Turn it On and click Save.

Part of Plus. Designers see it at the top of your page.

Choose who can sign in

1. Colleagues with your company email just sign in. No invite needed.

2. For an agent or agency, open People and add an outside person.

3. Pick “Enquiries only” or “Enquiries and products”, then “Add person”.

Outside people can’t see your plan, billing or the people list. Remove them any time.